Our History

Danish Front-Runners

Norwell Outdoor Fitness was founded in 2007 by the Barkholt family from Denmark.

During travels in Asia, the family experienced how the public outdoor fitness parks everywhere offer easy access to exercise, and the perfect supplement to the family’s walking and running routines.

This experience inspired the Barkholt family to develop their own unique line of outdoor fitness equipment, expressing the very best of Danish Design: quality, functionality and aesthetics.

As a front-runner within the outdoor fitness concept, Norwell quickly started to export, and today you will find Norwell Outdoor Fitness parks in most of Europe.

Recently Norwell is also introduced into the North American market.